Today the world celebrates Global Recycling Day — a day that highlights the importance of responsible resource use, the development of the circular economy, and reducing our impact on the environment.
For Veolia, this topic is a core part of the global GreenUp 2024–2027 strategy — an ambitious ecological transformation program aimed at reducing carbon emissions, cleaning the environment, and restoring natural resources.
GreenUp unites the company’s environmental projects worldwide and demonstrates Veolia’s commitment to leadership in sustainable development. The program introduces innovative solutions in waste management, energy, and water resources that help cities and businesses transition to more sustainable models of development.
“Environmental safety has today become one of the key strategic challenges for the world. The GreenUp strategy allows us to combine economic development with environmental protection and create concrete solutions to combat climate change,” notes Estelle Brachlianoff, CEO of the Veolia Group.
Key directions of GreenUp: • Decarbonization — reducing CO₂ emissions and developing low-carbon solutions • Environmental cleanup — combating pollution of land, water, and air • Resource restoration — development of the circular economy and reuse of materials
Veolia Ukraine supports the company’s global environmental strategy and makes its daily contribution to the sustainable development of cities. Our main activity in Ukraine is waste management — ensuring safe and uninterrupted collection and sorting of waste, which is a vital part of the circular economy.
Even in the challenging conditions of wartime, the Veolia Ukraine teams continue to ensure the stable operation of the waste management system, supporting the sanitary safety of cities and creating the foundation for further resource recycling.
Global Recycling Day is a reminder that sustainable development is possible only through the joint efforts of business, communities, and the state.
Veolia continues to work to turn waste into a resource, reduce environmental impact, and create a cleaner and safer future for everyone.